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‎”The best day of your life is the one on which you decide your life is your own. No apologies or excuses. No one to lean on, rely on, or blame. The gift is yours – it is an amazing journey – and you alone are responsible for the quality of it. This is the day that your life really begins.”

business consulting, business coaching, business growth, business goals, personal goals, life coaching, personal coaching, personal growth
business consulting, business coaching, business growth, business goals, personal goals, life coaching, personal coaching, personal growth

Brian & his son Jordan

Brian Cook was very young when he learned that people need help. Brian didn’t know his birth dad. And, when he needed a parent most, he instead became a parent to his little brother.

That path can fork two ways; a life of need, looking for help, or a life of purpose, helping those in need. For Brian it was the latter, he is a helper.

Brian knew early that he wanted to be a cop and to serve, so he joined the Marines and the military police. He met a girl, got her pregnant, married her, followed her to Memphis – where he was hired by the local police force – they had a son, divorced soon after and he became a single dad with sole custody of his son, the child’s mother having too many struggles to co-parent.

For Brian being a cop meant he could save the world, help people, and put bad guys away but he wasn’t on the job long before he realized that he wasn’t doing anybody any good, every day was the same; rife with danger and disappointment.

Brian & his oldest son Jordan

In 2000 Brian was involved in what Memphis newspapers described as “one of the city’s most deadly days”. An ambush left several people dead and Brian with a line through his hair where a gunshot, as he puts it, “nicked’ him, and the clear realization; I cannot do this for 20 more years.

He looked for a way out. He tried to get a pilot license – too expensive, he enrolled in college twice – dropped out twice. He was at a loss. He hoped for a sign, an angel. In 2003 he met her.

Her name was Michelle and it was love at first sight, for him. She needed some convincing as she had just divorced a police officer and was not in the market for another.

Michelle was studying to be a child psychologist when she was dragged to a direct marketing party. To say that evening changed her life would be an understatement.

Long story short, Michelle is a legend in Direct Sales. Brian will tell you he didn’t really pay attention to what she was doing – leaving to host some party with a load of products and coming home with a load of money – until she said she wasn’t going back to school. When she went at it full time Brian decided to give it a go and soon after they were doing very well and Brian quit the police force.

business consulting, business coaching, business growth, business goals, personal goals, life coaching, personal coaching, personal growth

Brian sits on the fire truck pondering what

happened in horrific shooting he was involved in

Michelle & Brian love to travel - Paris, France

But it wasn’t the selling that Brian loved, it was helping people achieve their goals that gave him the most joy. His personal experiences have taught him that gratitude above all else, is the key to growth. He is grateful to have found a way to live in peace with PTSD, grateful that he found Michelle, grateful that he and Michelle have the time and the means to care for their 3 adorable adopted children with special needs.

Brian’s life-long desire to serve and to help found its focus. He and Michelle started Empowering Humans a program they developed to help people find their power and to be empowered through one-on-one and group coaching and helping people grow their business through digital marketing.

Brian went a different route in his journey to serve. He started a digital media consulting company to help people grow their businesses online, using all the tools available. Learn more by visiting

Would Brian have preferred a different childhood, a more loving start to his life, an easier path through those early years? He thinks about that from time to time but knows that his journey brought him to this moment. And for that he is grateful.

Michelle & Brian love to travel - Istanbul, Turkey

Dr. Jaclyn - Let's Move Physical Therapy

When meeting with Brian Cook, you can expect a comprehensive discussion about your mission to empower and how to enhance your digital presence. Brian will work with you to develop a strategy that aligns with your goals and objectives, leveraging his expertise to help you get the exposure you need to succeed. He will explore various marketing efforts that can be utilized to increase your visibility, including social media, email marketing, and content creation. With his guidance, you can expect to gain a deeper understanding of your audience and the steps you can take to connect with them on a deeper level. Overall, Brian is committed to empowering you to reach new heights in your endeavors and achieve the success you deserve.

Our Mission

Creating a wealthy, global community through empowerment to be, to do and to live as humans want to live. We know that empowered humans are happy humans. They give more, do more and love more. If you want more for yourself then we want to help you achieve it.

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